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True North Man

Dec 21, 2020

How do you define a successful salesperson? Being a salesperson isn’t all about selling. It is also about serving your customers and putting them on top above your needs. A good salesperson is someone who helps people get what they want, not the things that you sell. 


For 20 years, Bryan McDonald has been in business development and revenue growth. He is managing a company called On Purpose Growth, in which he runs the coaching side of this business. He is very passionate about what he is doing and people appreciate his works since he is focused and understands what people want to achieve.


On this episode of the True North Man podcast, Paul and Bryan discuss what is client-centric sales and the strategies to become one. Moreover, Bryan tackled how he relates the biblical principles in his life as a salesperson. Tune in for an episode that will make you appreciate the works of a salesperson.

What You'll Learn:

  • What is the most important thing in being a salesperson and how does this apply to everyone 
  • How a client-centric salesperson approach to sales and why is this a big factor in the business
  • Why does integrity to self and other people matter and how this particular aspect can transform you into a better man
  • And much more!

Favorite Quote:

"One of my tactics is I ask somebody towards the end of the process, I ask them so what is the one you care about most in doing all of these, taking this action or whatever. It's amazing the information will give you because they tell you their highest concern and then you get to help them take care of that, right? And that again is serving. It doesn't sound like a closing tactic, but I've learned to ask that question at the end so I can actually make sure that people will get what they want over what I want. I always make sure that they always get what they want."


  • Bryan McDonald




Connect with Bryan:


How to Get Involved:

Paul Beam is on a mission to use his experience, wisdom and purpose to uplift men of faith to reach their full potential and become who they were created to be.


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